Digital marketing should bring in new patients who need your services, build your brand, and save you money in the long run by increasing your patient pipeline. Many healthcare companies choose to do their marketing themselves, including digital marketing. But healthcare digital marketing continues to evolve at lightning speed, with new changes happening daily. If you want more effective digital marketing that creates enduring results, consider hiring a healthcare digital marketing agency.
Here are four things that happen when you hire a healthcare digital marketing agency.
You get leads while you sleep
By outsourcing your marketing, you have a professional marketing agency working to get you new patients and increase your brand visibility. This saves you time and effort that can be refocused on your work. As your healthcare marketing begins to work for you, it can get you new patients faster, making it the better financial decision in the long run.
You can spend more time helping your patients
Most healthcare providers got into the industry to improve the lives of their patients, not to become marketers. When you hire a healthcare marketing agency, you hand off your marketing to someone else, and get your time back. Outsourcing your marketing means you can devote more time to why you got into healthcare in the first place: serving your patients.
You establish authority within your community
Along with saving time and money, a digital marketing strategy can help grow your brand and improve your relationship with your community. Whether it’s making sure your website comes up first when someone types in “holistic health practitioner in Charlotte, North Carolina” or landing local press, a digital marketing agency works to establish a good connection between your practice and the community.
Your messaging improves
When you hire a digital marketing agency, you also get expertly-crafted messaging around the benefits of your practice for current and potential patients. A clear message with a persuasive call to action helps potential and current patients understand the value of choosing your practice, especially when that message is consistent across your social media platforms and website.
If you’re looking to save time, money, improve your community relations, and strengthen your messaging, a healthcare digital marketing agency like Fogg Media is for you.
Fogg media offers a starter package for healthcare professionals looking for a well-rounded marketing strategy. This program includes:
- Mobile-Friendly WordPress Website, designed for Healthcare Practices
- Website migration
- Online Reputation Clean-up of Social Media Accounts and Google My Business Directory Listing
- Google Analytics Set-up
- 6 Custom Pages or Articles written for search (SEO)
- 5 Hours of creative services for logo design/clean up, rack card advertisements, etc.
- Access to Print and Promotional products at Wholesale costs
Fogg Media has been helping medical practices in the Carolinas and throughout the US to increase their visibility and drive patient conversions. If you’re struggling to get search visibility, or if your patients struggle to use your website, we’ve created a simple, straight-forward package deal that gives you exactly what you need to get started in the world of digital marketing. We offer targeted, optimized digital advertising services for healthcare, including Pay-Per-Click (PPC), Google Ads, Search Engine Advertising, and more. Simply put, we’ll handle the behind-the-scenes digital marketing so you can get back to medicine.