Fogg Media Insights

Over 3.9 million healthcare-related searches are made on Google every day¹.

Cleveland, a city digging out of the ash of industrial’s great past, is utilizing the infrastructure developed during this time to quietly transform into one of America’s great healthcare hubs.

Since 2002, Cleveland’s biomedical industry has grown from 300 companies to more than 700. Global firms such as Hitachi, Steris, Medtronic, Siemens, GE Healthcare, Hyland Software, IBM Explorys, Gleeson, Philips Medical, Abeona Therapeutics and more now call Cleveland home.

Let’s talk about how SEO can help you attract many more patients, even when you know nothing about internet marketing at the moment.

I helped a partner build a healthcare content hub for their Functional Medicine practice in Charlotte. It was built to be this immensely gratifying platform where our audience would consume educational content, get healthier, and in the process, we would learn more about our content consumers. The idea was brilliant and it’s something any practice from San Diego to Cleveland can do too!

Consider this scenario: You’re an independent oncologist in San Diego who’s built a practice around a referral network with other independent physician groups.

With healthcare marketing, do you ever wonder if you’re marketing to the right audience?

Investing in a grassroots marketing strategy is a great way to show that you are committed to the wellbeing of the community you serve!

By being a forward-facing business, your healthcare practice will be poised to give back to the community you intend on serving.

Do you want to practice Functional Medicine?

If so, there are a few things you need to know when planning to get your message out.