Fogg Media Insights

Just 20 years ago, many healthcare groups advertised services in the local newspaper, TV, or radio, and it was, at the time, an effective way to bring in new patients. But as digital healthcare marketing continues to grow, the future of healthcare marketing seems to point more and more online. But what’s the difference between digital healthcare marketing and advertising? A smart healthcare marketing strategy incorporates both marketing and advertising, and knowing the difference between the two and how to use both can help you grow your healthcare practice.

Healthcare marketing can set you apart from your competitors — if you know how to craft a strategic marketing plan like a healthcare marketing expert!

Healthcare marketing is typically thought of as a way to recruit new clients or patients, but it has other advantages as well. Medical marketing can improve your business and the lives of your patients through these ten hidden benefits.